From Balenciaga to Gucci: Demna’s Bold Fashion Leap

This is Beirut, 06/07 13:00 - Reading : 4 minute(s)

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Celebrated, controversial and clearly up for a challenge, fashion designer Demna is set to step into one of the most difficult jobs in the luxury clothing industry next week as chief creative at struggling Gucci. The 44-year-old, who fled the war-wracked Georgian region of Abkhazia as a child and dropped his surname "Gvasalia" in 2021, will bow ...